No, this isn't any new Tiësto track, but rather a quite funny three minute commercial for the Acer Aspire P3 Ultrabook. It really is great to see one of the top DJs in the world being recognized as a endorser of one of the largest tech-firms on the planet. The commercial takes us behind the 'life' of Tiësto's assistant, starting out with a helicopter landing at a rooftop party where he is only rejected entry because of his dorky attitude and his possession of the Ultrabook. The commercial then takes us to the assistant using the tablet to plug into the sound system during a soundcheck of one of Tiësto's shows, while he enjoys the scene from a premiere VIP area with some lovely ladies.
It soon thereafter becomes showtime where Tiësto plays for a sold out crowd at what appears to be the Staples Center in downtown Los Angeles. While crowd surfing inside a giant-ball, Tiësto appears to be stuck and screams for his microphone system for someone to drop the beat. Tiësto's assistant delivers! Pluggin in the Ultrabook in what seems to be a VirtualDJ of some sorts, Tiësto's assistant drops an incredible beat to keep the crowd going when all of a suddent Tiësto appears again.
Acer's incredible marketing of an ever-growing dance music scene jas started a true wave of endorsements for DJs within the tech space. Enjoy this three-minute long commercial and be prepared for many more to come!
The TV Commercial Ad titled Tiësto was done by Mother London advertising agency for product: Acer Aspire P3 Ultrabook (brand: Acer) in United States. It was released in the May 2013.
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